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Blogphilo New Media was founded in 2010 by Brian Boyko, who has worked as a social media specialist for various companies and in freelance capacity since 2005, for companies such as NetQoS, a provider of network performance management products and services, and Web sites such as HardOCP.com, which covers enthusiast computer hardware, and GeeksAreSexy.net, which covers general technology and “geek culture” news. Highlights in his career include the “30 Days with” series of articles on operating systems, and the coverage of the Julie Amero case, where his coverage advanced the story and helped with overturning her wrongful conviction.